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How to market a Shopify app

August 04, 2016 PR NewsChannel

Regarding the issue of how to market a Shopify app, we came across this question: “Any advice for founders like me who need to promote their Shopify apps but don’t know how?”

Content marketing using press releases distributed by PR NewsChannel offers an affordable middle of the road option to promote and market your Shopify app to potential customers.

Because the Shopify app store has thousands of products, and there are new ones added each day, when you release a new app, its visibility on the Internet will be important to promote your Shopify app.

Ultimately, you can’t count on Shopify to publicize or promote your app for you. You need to promote your app to break out of the pack.

An online press release, search engine optimized for certain key words, will get your app noticed by consumers and potentially get your app picked up by traditional media such as newspapers, magazines, TV shows. You can target your local media (local media loves local news stories).

Shopify app marketing has never been easier: After PR NewsChannel distributes your press release that promotes your app, you’ll have a link that you can add to Twitter, Facebook or other social media.

Promote your app via PR NewsChannel, contact our PR Newsroom to find out more by visiting www.prnewschannel.com.


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